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Brand Expression & Environments

Telefónica at Tecnópolis

350 m², designed to operate outdoors for at least six months.

Telefónica de Argentina was the official sponsor and telecommunications provider for the inaugural edition of Tecnópolis. Bridger Conway was responsible for the stand's design and construction.


Our proposal was built around the core premise of visitor interactivity. We implemented this through games featuring innovative digital interfaces, including virtual reality headsets and gesture control technology. A central hub allowed visitors to engage directly by sharing photos and text on social media.


The stand featured custom exterior night lighting, spanned over 350 m², and was designed to operate outdoors for at least six months. The overall visitor experience exceeded all expectations.

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© 2026 by Juan Manuel Ortega.

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